To be completely honest, I can't remember what the old Alrightok site looked like, but in any case they do have a new swell website now. Although... in my title I was mainly referring to the new line they just dropped, which is called Quietus and consists of three new designs (and some more in the making). The reason I think AOK has a new face is because these latest designs are nothing like the previous ones, the have different theme, different color palette, and different tone. Personally, I like this new AOK, I think Quietus is a dark line, more serious, more sophisticated. I'm definitely looking forward to the rest of the collection. These 100% ringspun cotton shirts are printed with direct to garment printing and will cost you $23 (domestic shipping for US included in the price), but like the good hunters that you are you should know that a little code named WANT will save you a nice 15% off anything you buy (yes, that means the older cheaper shirts too).
And before you click away, check out this cool video they released made by Team Goldie.
Alrightok - Quietus from Alrightok on Vimeo.
